How to Organise an Impressive Work Event

For many working professionals, your goal will be to see career progression gradually. Everyone has different goals, but it’s unlikely that yours is to be stagnant. One thing that typically comes with growth in a company is more responsibility. It could mean having to manage more people or being in charge of putting together small, medium or large events. It can seem like a lot of pressure, especially if you don’t have experience in that department. The good news is that it’s a skill you can learn and develop when you take your time to use the resources around you. Our handy guide below outlines how you can organise a successful corporate event.  

Define Success 
In order to put together an impressive event, you need to know what your primary objective is. Figure out what success looks like in the context of your event and what you’re trying to achieve. Are you out to recruit new clients, make new contacts, or strengthen your relationship with existing partners? On the other hand, perhaps your event is solely for the purposes of helping staff bond and building a better work culture. 

Whatever the case, knowing where you’re going will help you better plan how to get there. 

Use Friendly Vendors 
One thing that you should be trying to create at a work event is an excellent first impression and positive interaction. It means that everyone from staff helping to host the event to vendors providing services should work towards creating a friendly environment. 
One tip would be to use the services of as they’re trained, qualified and capable of handling drinks at your event. As it’s a corporate event, you’ll also want bartenders to ensure the safe and efficient distribution of alcohol. If you are having food at your event, work out how much you’ll need in terms of quantity. This is important as you’ll need to include this in your budget. 

Choose the Right Location 
The location that you choose for your event matters. It creates an ambiance and also can help make your guests more comfortable too. When planning your event, also note that location is key to attendance. You don’t want to choose a place that’s too far out, and you also want somewhere that has a vibrant atmosphere.

Market Your Event 
Attendance is another essential aspect of any event, so to ensure you get the audience you need, start early enough give ample time for people to clear their schedules and send reminders so that they don’t forget. 

When marketing your event, focus on the right audiences and do so on platforms they’re likely to visit. Your marketing approach depends on the type of event it is as marketing an event for executives would be different from marketing one for aspiring professionals. Either way, make use of online platforms as this could reduce marketing costs dramatically. 

An impressive work event usually consists of a clearly defined purpose, appropriate venue, and relevant activities. Although it doesn’t have to be perfect, people should leave more fulfilled and knowledgeable than they came.


Post a Comment

UK Fashion & Lifestyle Blog


© Hayley-Eszti. Design by MangoBlogs.